The Top 10 Data Science Mistakes to Avoid
Data science is considered one of the hottest jobs right now, and for good reason. More than 2.5 quintillions (18 zeros) bytes of data are created every day! Data...
How Data Science Can Help Recognize Hate Speech in Comments & Reviews
In today’s digital world, data is everywhere. According to the world economic forum, researchers estimated that there are 44 zettabytes of data in the world as of 2020. “Zettabytes”...
How to Accelerate Your Decision-Making Velocity
No matter what your role is at your company, you’re likely making decisions every day. But for executives like a CEO CMO, CTO, COO, or even CFO, your decisions...
How Neuroscience Can Reveal What a Consumer Really Wants
Neuroscience in marketing has gained popularity over the last decade. This approach is based on understanding how consumers think. Studies show that 95% of thinking occurs in our subconscious...
How Does autoML Work?
Data-driven marketing is all the rage today, and rightfully so. With advancements in AI, like automated machine learning, businesses can now access techniques, insights and models that previously required...
The Pros and Cons of Google Data Studio
Watch Video When it comes to digital marketing, there are dozens of tactics to choose from: lead gen-focused website redesigns, SEO, content marketing, paid and organic social media… the...
How to Implement Emotional Intelligence Using Opinion Mining
Watch Video As humans, we can easily identify emotions in face-to-face conversations, written text, videos, and images. But what if machines could analyze emotions in the same way, and...
Is Augmented Analytics the Future of Marketing?
Watch Video We are living in an era of big data. All of this information is growing and comes from major sources like Google, Amazon, Facebook, Twitter, Netflix,...
Why Companies Need to Implement a Data & AI Culture
Imagine being the captain at the helm of a ship. You close your eyes and point blindly, using only your gut to guide you. Seems risky, right? If you’re...
How to Blend Creativity and Intelligence as a Marketer
When you think of marketing campaigns, what do you think of? Big-budget Super Bowl commercials built to make the audience laugh? Or spreadsheets upon spreadsheets of metrics and analytics?...
